The Signage of Dalston

Last week in our Web & Print Publishing course we went on a Type Tasting Safari! For this excursion we traveled about an hour away from Kensington to an area called, Dalston. As we walked through the streets of Dalston we were able to analyze the signage all around us. I learned how important signage is in influencing and communicating with people walking by.

Something that was made clear from our walk is how signage communicates the different cultures and styles of different communities. The signage we see everyday in Kensington is very classic and formal compared to the signage in Dalston. Just by looking at the store fronts of different businesses it is clear this area is very hip, full of culture and a place to be for the creative, free-spirited person. The colors, decorative type and unique materials used were fun to look at. Below are a few of my favorite signs and store fronts from the walk.

This is the storefront for a small, organic grocery store. Using wood for their sign plays an important role in communicating that this store is a natural place.

This signage is for a pizza company. The decorative type and overall design of the sign give it a hip, New York Style pizza place vibe.

This decorative store front is for an art gallery. This store front creates a very different vibe compared to the ones in Kensington. The bright colors and fun type help communicate that this is a gallery is full of creativity. 

This hand painted sign was my favorite from our walking tour. I love how relaxed and welcoming it makes this cozy, little bar appear to be. 

This sign additionally contributes to the trendy, hip vibe of this community. The bright orange with the gray creates
great contrast and makes this unique clothing store stand out.